Privacy policy
Privacy Policy
Last updated: 15 June 2026
Overview
The Face Method is an online beauty store operated by Best of Beauty Ltd, a company registered in England and Wales.
Company Name: Best of Beauty Ltd
Trading Name: The Face Method
Company No: 15013996
Website: www.facemethodbeauty.com
Email: sales@facemethodbeauty.com
Throughout this Privacy Policy, the terms “we”, “us” and “our” refer to Best of Beauty Ltd trading as The Face Method.
The Face Method operates this store and website, including all related information, content, features, tools, products, and services, in order to provide customers with a curated online shopping experience.
Our store is powered by Shopify, which enables us to provide our website, checkout, payment processing, order management, customer account, and related services.
This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website, place an order, contact us, create an account, subscribe to marketing, request a return, or otherwise use our services.
By using our website and services, you acknowledge that you have read and understood this Privacy Policy.
Personal Information We Collect
When we refer to “personal information”, we mean information that identifies you or can reasonably be linked to you.
Depending on how you interact with our website and services, we may collect the following types of personal information:
Contact details, including your name, billing address, shipping address, email address, and telephone number.
Order and transaction information, including the products you view, add to your cart, purchase, return, exchange, or cancel.
Payment information, including payment method, payment confirmation, and transaction details. Payment card details are processed securely by our payment providers and Shopify Payments where applicable.
Account information, including your username, password, account preferences, and account settings where you create an account.
Communications with us, including information you provide when contacting customer support by email, contact form, live chat, or other communication channels.
Device and usage information, including your IP address, browser type, device information, website activity, pages viewed, products viewed, and how you interact with our website.
Marketing information, including your marketing preferences, email subscription status, and interactions with marketing emails or advertisements.
How We Collect Personal Information
We may collect personal information in the following ways:
Directly from you when you place an order, create an account, contact us, subscribe to marketing, request a return, or otherwise provide information to us.
Automatically when you visit our website, including through cookies, pixels, analytics tools, and similar technologies.
From Shopify and our service providers, where they help us operate our website, process payments, fulfil orders, provide customer support, manage returns, prevent fraud, or improve our services.
From third-party partners where permitted by law, including marketing, analytics, advertising, fraud prevention, and fulfilment service providers.
How We Use Your Personal Information
We use your personal information for the following purposes:
To provide our services, including processing orders, taking payment, arranging delivery, managing returns, issuing refunds, creating and maintaining customer accounts, and providing customer support.
To communicate with you, including sending order confirmations, dispatch confirmations, delivery updates, return updates, refund updates, customer service replies, and important information about your order or account.
To improve our website and services, including understanding how customers use our website, improving product selection, improving customer experience, and personalising your shopping experience.
To send marketing communications, where permitted by law, including email marketing, promotional offers, product updates, and advertising. You can unsubscribe from marketing emails at any time using the unsubscribe link in our emails.
To prevent fraud and protect our business, including detecting, investigating, and preventing fraudulent, unlawful, unsafe, or malicious activity.
To comply with legal obligations, including tax, accounting, consumer protection, data protection, fraud prevention, and law enforcement requirements.
How We Share Personal Information
We may share personal information with trusted third parties where necessary to operate our business and provide our services. These may include:
Shopify, which hosts and powers our online store.
Payment processors and payment service providers.
Delivery and fulfilment providers, including courier and postal services.
Returns management providers.
IT, website, analytics, and cloud service providers.
Customer service and communication providers.
Marketing and advertising partners, where permitted by law.
Fraud prevention and security service providers.
Professional advisers, including accountants, legal advisers, insurers, and compliance advisers where necessary.
Government bodies, regulators, courts, or law enforcement agencies where required by law or to protect our legal rights.
We do not sell your personal information in the ordinary meaning of the word. However, some privacy laws define certain advertising or analytics activities as “selling” or “sharing” personal information. Where applicable, you may have the right to opt out of such uses.
Shopify
Our store is hosted by Shopify. Shopify provides the e-commerce platform that allows us to sell our products and services to you.
When you use our website, your personal information may be processed by Shopify in order to provide website hosting, checkout, payment processing, fraud prevention, analytics, customer account, and other store services.
Shopify may process your personal information in countries outside the United Kingdom or European Economic Area. Shopify is responsible for its own processing of personal information in certain circumstances.
You can learn more about how Shopify uses personal information by visiting Shopify’s Consumer Privacy Policy at:
https://privacy.shopify.com/en
Cookies and Tracking Technologies
We use cookies and similar technologies to operate our website, remember your preferences, analyse website performance, improve customer experience, and support marketing and advertising.
Cookies may collect information such as your IP address, device type, browser type, pages visited, products viewed, and interactions with our website.
You can manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.
Marketing Communications
If you choose to subscribe to marketing communications, we may send you emails about products, promotions, offers, and updates.
You can unsubscribe at any time by clicking the unsubscribe link in our marketing emails or by contacting us at sales@facemethodbeauty.com.
Even if you unsubscribe from marketing, we may still send you non-marketing emails relating to your orders, account, returns, refunds, or customer service enquiries.
Third-Party Websites and Links
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices, content, accuracy, or security of third-party websites.
If you follow a link to a third-party website, you should review that website’s own privacy policy and terms.
Children’s Data
Our website and services are not intended for children.
We do not knowingly collect personal information from children under the age of majority in their jurisdiction.
If you believe that a child has provided personal information to us, please contact us at sales@facemethodbeauty.com and we will take appropriate steps to delete the information where required.
Security
We take reasonable steps to protect your personal information from loss, misuse, unauthorised access, disclosure, alteration, or destruction.
However, no online system or method of electronic transmission is completely secure. We cannot guarantee absolute security of information transmitted to us online.
We recommend that you do not send sensitive or confidential information to us through insecure channels.
Retention of Personal Information
We retain personal information only for as long as necessary for the purposes set out in this Privacy Policy.
This includes retaining information where required to provide our services, comply with legal obligations, resolve disputes, prevent fraud, maintain business records, and enforce our agreements and policies.
The period for which we retain information may vary depending on the type of information and the reason it was collected.
Your Rights
Depending on where you live, you may have rights in relation to your personal information. These may include:
The right to access the personal information we hold about you.
The right to request correction of inaccurate personal information.
The right to request deletion of your personal information.
The right to request restriction of processing.
The right to object to certain processing.
The right to withdraw consent where we rely on consent.
The right to data portability in certain circumstances.
The right to opt out of certain targeted advertising or marketing activities where applicable.
These rights are not absolute and may be subject to legal exceptions.
To exercise your rights, please contact us at sales@facemethodbeauty.com.
We may need to verify your identity before responding to your request.
UK and EEA Residents
If you are located in the United Kingdom or European Economic Area, you may have additional rights under applicable data protection laws, including the UK GDPR, the EU GDPR, and the Data Protection Act 2018 where applicable.
For the purposes of applicable data protection laws, Best of Beauty Ltd is the data controller of the personal information we collect and process about you through The Face Method.
If you are unhappy with how we handle your personal information, please contact us first so that we can try to resolve the issue.
You may also have the right to lodge a complaint with your local data protection authority.
In the United Kingdom, this is the Information Commissioner’s Office.
International Transfers
We may transfer, store, and process personal information outside the United Kingdom or European Economic Area where necessary to operate our business and provide our services.
Where required, we rely on recognised transfer mechanisms, such as adequacy decisions, Standard Contractual Clauses, or other lawful safeguards approved under applicable data protection laws.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, services, legal obligations, or privacy practices.
When we update this Privacy Policy, we will post the revised version on this page and update the “Last updated” date above.
Contact Us
If you have any questions about this Privacy Policy, our privacy practices, or your personal information, please contact us using the details below:
The Face Method
Operated by Best of Beauty Ltd
Company No: 15013996
Email: sales@facemethodbeauty.com
Website: www.facemethodbeauty.com
For the purposes of applicable data protection laws, Best of Beauty Ltd is the data controller of your personal information.